Web developers for startups and large corporations alike
User friendly User Experience
When brands are fighting for the user’s screen space, we take a creative approach to stand out. Our UX UI design solution is planned to solve the user problem. We categorize it in three major segments – ideation, inspiration, and execution. Unified Infotech’s main tenet is to understand the user behavior and putting ourselves in the end-user situation to manifest all these categories. The result – an unconventional UI and UX design solution that is embraced by end-users.
Performing Design
- Whether creating a new product from scratch or revamping current experience, we work as a UX UI consultant to have a collaborative approach involving key stakeholders to get everybody’s knowledge and understanding of the project. This brings alignment in terms of end-user persona and business needs.
Defining Final User
Design with an user and market in mind
To understand your requirements better, we create detailed user personas to define your audiences. We believe it is a crucial responsibility as a leading UX UI design agency. Then, we devise the outcome to do further qualitative and quantitative research and analytics.
Defining Final User
Design with an user and market in mind
The benefits of doing empathy mapping are manifold. We believe it removes bias from our designs and aligns the team on a single, shared understanding of the user’s empathy like what they head, see, do, or listen. We then discover weaknesses in our research, uncovers user needs that the user themselves may not even be aware of, understand what drives users’ behaviours which finally guide us towards what user is feeling or thinking.
LESS IS MORE
During the planning phase, a team of designers, SEO specialists, developers and UX experts work together with you to decide on how many pages will be needed, how the navigation will function, where content will go, and what the framework of individual web page templates will be. All this to make sure we laser focus on the target prospect. Essential is planning whilst remaining clear on what the value proposition and marketing channels are.
INFORMATION LAYOUT
Information Architecture helps us in creating a plan that prevents findability and usability disasters – leading to costly redesigns. This is why incorporate Information Architecture a.k.a. IA is a huge part of our UX UI design services. It helps us to focus on organizing, structuring, and effectively labeling content so that users find information and complete intended tasks.
SKETCHES ON PAPER
Once the Information Architecture is detailed out, we have a fair understanding of how to compose a screen. We start to create fast and cheap on-paper prototypes incorporating navigation, content, and action for each user requirement. This activity helps us in getting early feedback from our stakeholders, rectifying mistakes, and iterating to reduce rework at later stages.
PROPER WIREFRAMING
We further transform the paper prototypes into high fidelity wireframes. This helps in detailing out the screens in its exact shape and style. Alongside, we build a click-through prototype to define the flow that becomes the sole reference for our visual design experts. This is an integral step of our web design service to manifest the possible outcome.
DEFINE THE DETAILS
The next step is setting up the color palette, typography, the call-to-action buttons, notifications and alerts, icons and possibly, every component of a user interface. We draft a customized UI guide-sheet that helps our UX UI developers to work independently. In turn, it reduces frequent follow-ups with designers. That’s how we carefully design your web and mobile applications.